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Define recruitment.

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Recruitment [2 Marks]

Definition (Edwin Flippo):
Recruitment is the process of searching for prospective employees and stimulating them to apply for jobs in the organization. It is a positive process as it attracts a pool of candidates.

Key Features:

  • Objective: To create a large pool of qualified applicants from which the best can be selected - bridging HR Planning and Selection.
  • Nature: Positive process (invites all qualified), continuous, and linking activity.
  • Sources: Internal (promotion, transfer, employee referral) and External (advertisement, campus, employment exchange, consultants, e-recruitment).

Process Link: Job Analysis → HR Planning → Recruitment → Selection → Placement.

Recruitment is hunting with a net, Selection is hunting with a spear. i.e., Recruitment attracts many, Selection filters to the best fit.

Word Count: ~105 words.

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